Other World Computing
OWC MacBook Memory Photo: http://www.thomas-pr.com/136/photos/owcmemoryphoto2.html
 
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Karen Thomas
Thomas PR
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OWC ANNOUNCES 4GB MEMORY UPGRADE KITS FOR NEW MACBOOK 13.3" CORE 2 DUO 2GHZ AND 2.2GHZ MODELS
 
OWC FIRST TO OFFER MEMORY FOR NEW APPLE MACBOOK - SHIPPING TODAY
 
OWC 2GB Kits Less than Half the Price of Factory Installed, 4GB Kit less than 1/5th Factory Cost

November 1, 2007, Woodstock, IL -- Other World Computing (OWC) http://www.macsales.com, a leading Mac and PC technology company, announced today that it is offering up to 4GB Memory Kits for Apple’s newly released MacBook 2.0GHz and 2.2GHz models, which began shipping today. OWC Memory of up to 4GB is also available for the full line of MacBook Pro 17", MacBook Pro 15.4" and MacBook 13.3" models.

OWC memory upgrades meet or exceed Apple’s electrical and mechanical design requirements. OWC is an Apple Developer Connection Premiere Member and maintains an active state-of-the-art test lab to ensure the highest product quality and reliability. OWC Memory customers are ensured a lifetime of high-performance, reliable operation backed with OWC’s Money Back Guarantee and Lifetime Advance Replacement Warranty.

OWC is an expert in the Mac memory market with nearly two decades of experience providing memory module upgrades for Mac computers. OWC has conducted independent memory benchmarks on MacBook and Macbook Pro laptops, which show the significant performance benefits memory offers when used with Apple’s latest Tiger and Leopard operating systems. Beyond benefits to overall system performance through the Apple OS, more memory is a must for customers employing high-memory intensive applications, such as audio/video, photo, 3D modeling, and other applications.

From these tests, OWC recommends customers upgrade with either one module or matched pairs – whichever best fits their budget and provides the most total memory. Whether interleaved or not, all memory increases provide overall performance gain.

"OWC is all about maximizing performance, and impressively, we’ve found that there can be better performance attained even between a 2.0GB and 3.0GB memory upgrade than by getting a new system with a faster processor," said Larry O’Connor, President, OWC. "More memory makes a tremendous difference, as our real-world testing illustrates, and the up to 4.0GB available by OWC for the new MacBook provides yet further benefits beyond just the processor speed bump."

OWC 4GB Memory Upgrade Kits are available immediately, priced at $159.99 (configured as two 2GB Micron-based memory modules). Additional savings is also available for customers who take advantage of OWC’s trade-in program, which provides cash back for the trade-in of existing Apple factory memory modules.

For more information on MacBook Pro and MacBook memory:

http://eshop.macsales.com/shop/memory/MacBook/DDR2/Upgrade

For OWC’s memory benchmarks using memory-intensive applications, such as PhotoShop: http://eshop.macsales.com/shop/apple/memory/Macbook_Memory_Benchmarks

About Other World Computing

Other World Computing (OWC) has been providing quality hardware products and support to the computer industry since 1988.  The Illinois based company operates the popular e-commerce portal www.MacSales.com which features one of the largest online catalogs of computer and iPod enhancement products, including Mercury, Neptune, and NewerTech acceleration, storage, and FireWireŽ product lines. OWC is also a strategic partner with Axiotron and exclusive US distributor of the award winning Axiotron Modbook™.

 
 
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